Problem
Small businesses shoot a lot on their phones but post little: editing each video takes hours or depends on an editor who isn’t always available, and every change is another round trip.
Vitrina Visual · Automatic video editing for businesses
System that edits a business’s videos for Reels and TikTok
Subscription service for businesses that sell on social media: they upload what they shot on their phone and the system edits it with narration, subtitles, their brand, and their price. A person reviews every delivery before it reaches them.
- Status
- In production
- Type
- Own product · SaaS
- Platform
- Web · Spanish
- Year
- 2026
The project in 30 seconds
What it solves and for whom
Solution
Vitrina Visual does the edit automatically: it discards shaky and dark footage, picks the best shots, evens out the lighting, adds narration and subtitles, and puts the business’s brand and price on screen. If a video fails the quality check, it is not delivered: it goes to review.
Who it's for
Peruvian shops and small businesses that sell through Instagram, TikTok, and WhatsApp and want to post often without hiring an editor.
What it does
From phone to Reel, no editing
Upload and create
The business drags what it shot into its dashboard, writes what the product is and its price, and watches each stage of the edit on screen.
Automatic editing
Discards shaky, dark, or frozen shots, picks the best moments, and cuts to the beat of the music, which dips when the voice speaks.
Voice, subtitles, and brand
A voiceover presents the product and asks for the purchase; the subtitles can be read without sound, and each business gets its own colors, typography, and logo.
Quality control before delivery
Every video goes through fifteen automated checks: among others, the narration is transcribed to confirm that the price spoken is the right one. If anything fails, it goes to human review.
In numbers
What was built
Product data
In service with its first client
A Peruvian business uses the service on a monthly subscription. We do not publish its name.
Scope built
15 automated checks per video
Published on vitrinavisual.com: if any one fails, the video is not delivered and goes to review.
How it's made
Technology behind it
Technology
ClaudeNext.jsPostgreSQLFFmpegWhisperCulqiDocker
Technical detail
Web dashboard built with Next.js, with a job queue in PostgreSQL and S3-compatible storage. The editing engine combines FFmpeg detectors, Whisper transcription, and synthetic voiceover; Claude, from Anthropic, identifies the product in the image and writes the copy. Monthly billing runs through Culqi, and the card never passes through our server.
Gallery
More screens of the product
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